Author Archives: Jose Tavares

About Jose Tavares

I'm a native New Yorker living in South Florida. I love SEO and Web design, if you'd like to reach out to me about a project or if you just have questions please feel free to send me an email josetavares [at] whitehatseo.org To learn more about special projects I'm currently working on please visit the Miami Design Firm website. Thanks

Creating a White Hat SEO solution that will deliver for small business websites

When starting to build a small business website you’ll want to follow some guidelines so that you’ll have a chance at being successful in bringing traffic that’s organically driven. Design a site that provides insight into every facet you want … Learn more

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Google Upgrades Sitelinks in Search Results

Google recently upgraded the way it displays content for site specific search results. You can quickly view the upgrade by doing a Google search for either Macy’s or Home Depot. It’s pretty cool, now when you’re searching just by company … Learn more

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Practicing Ethical SEO

Usually the most common thing I’ll tell people starting out at SEO is to avoid spamming the search engines with repetitive links and duplicate content. This is the golden rule when it comes to White Hat SEO.

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White Hat SEO vs Black Hat SEO

Explaining the major differences between the two and how to avoid Google blacklisting your site. In order to understand the difference between White Hat SEO and its counterpart you’ll first need to know that these two popular methodologies of SEO … Learn more

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